A few years ago, online events seemed to be the solution for government agencies wanting to cut back on the expenses and travel often associated with in-person conferences. As time has passed, many have realized there are other benefits to blending online opportunities with in-person events.

Here's a look at the top benefits from iCohere:

Pre-Event Exposure and Long-term Engagement

An online platform offers the benefit of connecting with the audience well in advance of the conference. When using a platform that offers online communities, libraries, chat rooms, and discussion forums, meeting planners can engage with conference delegates as early as the planning stage to ensure the conference content will be relevant to the audience.   Continue reading →