Government Proposal Graphics Training

This course provides the skills necessary to develop a concept for a proposal graphic that conveys your solution in a customer-centric way to contribute to the persuasive power of your proposal.

This class will also show you how to ensure that your graphics have a professional look and feel, including graphics templates and design principles. All the skills taught in this class are specific to government proposals, which may be different from the traditional graphics design principles.

It is impossible to imagine modern sales and marketing without visual elements—and proposals are no different. Graphics serve as one of the most important proposal persuasion elements.

In addition to brainstorming on a graphic idea, this course also shows you how to design an action caption, sketch a graphic concept, determine how to deliver a specific visual message to the government customer, and use professional graphic design principles and resources to make your proposal graphics look attractive.

Professional proposal graphics artists are not the only ones who need to learn how to conceptualize and design persuasive proposal graphics. It also happens to be an indispensable skill for capture managers, proposal managers, and proposal writers.

Desktop publishers and even editors will benefit greatly from this proposal graphics training, expanding their professional range and earning potential. This course will also help those who in the small government contracting businesses who not have the luxury of working with a professional graphic artist and have to design graphics on their own.

This course is 40 percent lecture, 50 percent practice, and 10 percent discussion. You will learn the entire process of creating visuals for your solution, from managing the graphics process to conceptualizing and designing large, graphics-intensive items like cover pages and spines.

Speaker and Presenter Information

The experts who teach our government business development, capture and proposal training are highly experienced currently practicing proposal professionals whose years of successful experience in Government acquisition and training allow them to offer valuable insights to our students. Our instructors can answer tough questions as they come up during the course. They can also tailor the material to their students’ specific challenges, and share their experience based on the most current realities. Check our instructor’s bios on our About Us page.