*Due to concerns with COVID-19 variants, forthcoming mandates, and to protect the health and safety of our participants, we have made the executive decision to transition the 2021 Federal Media & Marketing Study release to on-demand video presentation and download report. For over decade, our comprehensive study has helped federal marketers develop the right strategies to reach federal decision-makers by providing key data about their purc...

The National Education and Empowerment Coalition, Inc., Miami University and the Coushatta Tribe of Louisiana are proud to co-sponsor the Tenth Annual National Civil Rights Conference. This exciting and informative conference will be held in Oxford, Ohio and promises to generate considerable intellectual dialogue and debate, as well as create opportunities to strengthen existing networks and forge new ones. The National Civil Rights Conference...

ABOUT THE STUDY: Blogs, white papers, videos, podcasts or reports: public sector decision-makers turn to thought-leading sources like these to inform their buying decisions, learn about new technologies, and gauge vendors. As marketers trying to reach these niche audiences, it’s important for us to know what types of marketing assets they find most useful and influential, what type of information it should contain, and where they go to f...

AVAILABLE OCTOBER 29, 2020, 9 AM ET - Pre-purchase and dowload In its 12th year, the Federal Media & Marketing Study continues to empower marketers to hone and perfect their strategic marketing campaigns with valuable and reliable data directly from their federal customers. The survey provides key information about the federal audience’s media usage across print, broadcast, social and digital sources. Combining this data with demogra...

Blogs, white papers, videos, podcasts or reports: government decision-makers turn to thought-leading sources like these to inform their buying decisions, learn about new technologies and learn about vendors. But which tools are most useful and influential, what content do they hope to see and where are they going to find it? Market Connections polled government decision-makers around the country to answer these questions with the 2019 Content...

Join us for the 10th annual Federal Media & Marketing Study. This popular event among B2G marketers looks at media consumption habits of federal decision-makers: the top publications, websites, radio, TV and more.

With the federal contracting market exceeding half a trillion dollars yearly, and additional potential revenue from other public-sector markets including state and local, K-12 and higher education, companies (large and small) are trying their best to position themselves to take advantage of opportunities and establish themselves with potential customers. However, as these markets have matured, millions of marketing and advertising dollars have...

MARKET CONNECTIONS, MERRITT GROUP AND PROFESSIONAL SERVICES COUNCIL ARE EXCITED TO SHARE RESULTS FROM THE LATEST FEDERAL GOVERNMENT CONTRACTOR STUDY AT A BREAKFAST AND BRIEFING. Join us to learn about the best BD and marketing practices from the industry’s leading companies. We will share results from our latest research study, followed by a panel of experts who will share their personal insights on best practices. The breakfast setting...

Market Connections and Sara Leiman, VP Media Director at TMP Government, are excited to announce the 9th annual Federal Media and Marketing Study breakfast and briefing. Data from this survey provides tremendous insight into the purchasing and media habits of mid- to senior-level federal decision-makers. Survey responses from approximately 3000 federal decision-makers will highlight their use of digital, social, mobile, print and broadcast, in...

Market Connections and Sara Leiman, VP Media Director at TMP Government, are excited to announce the 8th annual Federal Media and Marketing Study breakfast and briefing. Data from this survey provides tremendous insight into the purchasing and media habits of mid- to senior-level federal decision-makers. Survey responses from over 3000 federal decision-makers will highlight their use of digital, social, mobile, print and broadcast, inside and...