Tag Archives: EXPO

Using Google+ to Brand an Event

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Originally posted on Expo by Marie Griffin

Grace Hulse is a social media and digital marketing consultant in the Washington, D.C., area. Tomorrow, she will be on a panel, Social Media Metrics That Matter, at Expo's Social Media Summit at the National Press Club in Washington, D.C. In this interview, she drills down specifically into a program she produced using Google+ while she was social media manager for the Water Environment Federation.

Expo: For what program did you use Google+?

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Feds Plan on Attending Fewer, More Focused Events and Trade Shows Next Year

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Originally posted by Monica Mayk Parham on Fed Connects

For many years, government contractors relied on events and trade shows to connect with their federal customers.  These events provided highly valuable face-to-face time for enhancing existing relationships, as well as for help in procuring new contracts.

This is all about to change in 2013.  According a recent Market Connections poll, 38% of government employees plan to attend fewer educational and trade events in 2013 than last year.

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Veteran Tradeshow Industry Journalist Takes the Helm at EXPO Magazine

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EXPO, the fastest-moving and most comprehensive brand covering the world of tradeshows and expositions, has named Michael Hart as executive editor, effective Monday, September 10.

Hart is a tradeshow-industry veteran, having served as editor-in-chief of Tradeshow Week for eight years. During his tenure at Tradeshow Week, Hart led the build out of an e-media business for that brand and played a key role in the creation and expansion of a variety of awards and recognition initiatives, including the TSW Fastest 50.

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