Crafting a Powerful Capability Statement



Both the government and private sector markets use a very unique business development tool called a Capability Statement. This webinar will help you to understand the three types of Capabilities Statements and learn how to create a powerful door opener Capability Statement document, your most important business development tool. Often very few contractors know how to create an effective document and acquisition personnel are subsequently buried by generic capability statements, making it very difficult to quickly evaluate and select those that fit specific needs. Learn how to stand out by crafting a compelling Capability Statement that will capture the interest of contracting personnel, teaming partners and prime contractors.

During this on-demand webinar you will learn:

  1. The key elements of a Capability Statement
  2. The difference between Core Competencies and Differentiators
  3. The exact content and format of past performance
  4. Company data elements to include
  5. How to avoid first impression mistakes
  6. Tips for success

Speaker and Presenter Information

Gloria Larkin

Gloria Larkin is President of TargetGov and a nationally known speaker, author, trainer and federal contracting business development expert. Her expertise has developed through creating TargetGov and helping large and small businesses nationwide win billions of dollars in federal contracts. Ms. Larkin has been interviewed on MSNBC, quoted in the Wall Street Journal, INC Magazine, INC.com, and TheStreet.com. She is an expert author with articles regarding federal business development published in local, regional, national and international publications. She is the author of “The Veterans Business Guide: How to Build a Successful Government Contracting Business” now in the fourth printing! (book & Kindle) and the “The Basic Guide to Government Contracting: How to Sell Your Services and Products to the U.S. Federal Government”.


Event Type
Webcast


This event has no exhibitor/sponsor opportunities


When
Fri, Oct 22, 2021


Cost

Purchase Price:  $125.00


Website
Click here to visit event website


Organizer
TargetGov


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