Marketing and Maintenance of your GSA Contract

You have the contract, now learn how to use it!  Be in position and in front of the buyers, the doors are going to be opening!   

Classes usually last 2 hours depending on your needs and questions.  We screen share so you will understand the web sites that are essential to maintain and market position your contract.

We offer “aftercare” so you can let all the information we cover sink in and have additional time to get all your questions answered.  Price for the class is $350 which includes up to 4 attendees (AT NO ADDITIONAL CHARGE) from your company, the Power Point presentation used, marketing tools, recommendations for your company and the aftercare. We do offer 2 day on site training.  Please contact for more details.

Who Should Attend?

• Anyone with a current GSA/VA Schedule as well as those wanting to obtain a GSA Schedule.
• Directors of Government Business Development
• Government Account Executives and/or Sales Staff (Direct and Inside Sales)
• CEOs and owners of small businesses
• Your in-house GSA Administrator

What you will Learn

Below is a listing of some of the areas we will be covering for this class, Learning How to Market Your GSA Contract.  We do offer separate training for Modifications, SIP upload and other contractual obligations.

This class is highly recommended no matter how long you have had your contract. To be successful with your GSA contract you need to be in control of it, know it and use it!

The class is tailored to your specific needs so we will cover what you need to know!

• What you need to know and what you don’t for marketing to government buyers
• Review your GSA information on Advantage - how the buyers see it, how they search and how you are displayed to the buyers
• Review your “Terms and Conditions” FSS Pricelist for marketing purposes
• Best Visibility for Marketing to Government buyers
• How to “educate” buyers to use your GSA Schedule - Why should the Center contract with my company
• Using SAM to your benefit
• NAIC’s and PSC codes
• Reviewing “Dynamic Small Business” the first stop for Government buyers
• Subcontracting/Teaming Arrangements
• Your web presence for Government use
• Your business cards for Government marketing
• Where to find your competitors and what information may be useful to you
• Market Research Tools
• How to use Ebuy and how to use it as a marketing tool
• Blanket Purchase Agreements (BPA)
• Capability Statements and how to create and who to distribute to
• What events should you attend or not and why
• Using the Federal Procurement Data System to find buyers
• Registrations for greater visibility to buyers
• Successful One-On-One, Matchmaking
• Doing Business with Agencies – finding contacts
• Small Business Points of Contact
• Using OSDBU to your benefit
• How to request meetings with buyers
• Understanding the Agencies you wish to work with
• Small Business Specialists
• Using Procurement Forecasts and Points of Contact
• Email Marketing
• PTAC’s

And much more!  A Power Point presentation will be provided before the class with all the sites we will be discussing as well as information you will need to have the best visibility to sell to the Government plus Tips and Tricks.