AWS PartnerCast | AWS Marketplace Channel Series : Unlocking Innovation & Modernizing The Software Supply Chain

As organizations accelerate their cloud journeys, the software supply chain is going through its own digital transformation. By embracing modernization, procurement teams are able to focus on higher-level initiatives and enable business innovation. Customers can purchase software solutions in AWS Marketplace, directly from channel partners, helping customers maintain continuity with their trusted advisor who has knowledge of their business, localized support, and expertise, and receive the same fast and friction-free purchase experience they’re accustomed to in AWS Marketplace