Top 3 Strategies for Optimizing State and Local Government Sales

This event qualifies for 1 CPEs

The vast and fragmented state, local, and education (SLED) government marketplace can be challenging to navigate without a strategic business development strategy in place. The most successful companies in this space leverage a specific business development plan that is data-driven, forward-looking and efficient to ensure predictable long-term revenue.


Take advantage of this free webinar and learn three proven strategies for driving growth in the SLED market: pursuing planned future projects, targeting expiring fixed-term contracts, and leveraging cooperative purchasing.


Join us for this webinar, where attendees will:

  • Understand each of the three strategies and how to incorporate them into a strategic business development plan
  • Learn what the addressable market size is for each strategy in dollars
  • Identify best practices for marketing effectively to SLED government buyers

Speaker and Presenter Information

Paul Irby, Principal Research Analyst, Deltek

Chris Dixon, Senior Manager, SLED Market Analysis, Deltek

Relevant Government Agencies

Dept of Education, Other Federal Agencies, Federal Government, State & Local Government

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Event Type

This event has no exhibitor/sponsor opportunities

Tue, Dec 14, 2021, 2:00pm - 3:00pm ET

Complimentary:    $ 0.00

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Event Sponsors

Deltek Government Team at Carahsoft

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