Growth Marketing for the Federal System Integrator & Aerospace/Defense Markets
The FSI and Aerospace/Defense markets present unique challenges for marketing and communications. Salesforce Marketing Cloud can help organizations thrive, driving growth and innovation.
Join Salesforce and General Dynamics Information Technology to explore how FSIs and Aerospace/Defense companies can enhance their marketing strategies with Salesforce Marketing Cloud. This session will cover how to:
- Unlock first-party data to expand and improve the customer experience
- Segment, personalize, and automate customer experiences
- Implement laser-focused bid and account-based marketing campaigns
- Track campaign performance and make data-driven decisions
Speaker and Presenter Information
Oliver Nutt
Vice President of Marketing and External Communications
GDIT
Jon-Michael Basile
Cloud Account Executive
Salesforce
Courtney Maddox
Principal Solution Engineer SFMC
Salesforce
Relevant Government Agencies
Other Federal Agencies, Federal Government, State & Local Government
Event Type
Webcast
This event has no exhibitor/sponsor opportunities
When
Wed, Jun 5, 2024, 2:00pm - 3:00pm
ET
Cost
Complimentary: $ 0.00
Website
Click here to visit event website
Event Sponsors
Organizer
Salesforce Government Team at Carahsoft
