AI & GovBuyer's Journey· Workshop



Join us on January 28, 2025, for the AI & GovBuyer’s Journey Workshop—a one-day, hands-on event designed to empower B2G professionals with the tools, strategies, and insights needed to succeed in today’s government market.

Learn How AI Transforms B2G Success

  • Save 500+ hours annually with AI-powered workflows and content creation
  • Build compliant, cohesive, and compelling proposals to win more B2G opportunities
  • Craft targeted messaging that aligns with each stage of the GovBuyer’s Journey™
  • Develop AI-driven personas that resonate with decision-makers and evaluators
  • Master hands-on AI techniques to improve efficiency, compliance, and results

Led by industry experts in AI and public sector strategy, this workshop is perfect for marketers, proposal writers, and business development professionals looking to improve outcomes and stay competitive in the B2G space.

 

Event Details:
📅 Date: January 28, 2025
📍 Location: Online or in-person at Carahsoft (Reston, VA)
Time: 8:00 AM – 5:00 PM

Seats are limited—reserve your spot today!

Speaker and Presenter Information

Juliana Slye, Founder & CEO, Government Business Results, LLC (GBR)

 

Juliana Slye is a renowned public sector strategist and the Founder and CEO of Government Business Results, LLC (GBR), a leading agency that helps technology companies succeed in government, education, and healthcare markets. With over 20 years of experience, Juliana has worked with some of the worldÂ’s largest tech companies, including Autodesk, Adobe, Google, Macromedia, and NVIDIA crafting strategies that drive growth in complex public sector environments.

 

A trusted advisor and sought-after speaker, Juliana is deeply involved in NDIA and NTSA, where she leads efforts to advance innovation in government markets.

 

 

Natalie Lambert, Founder & Managing Partner, GenEdge

 

Natalie Lambert is a marketing leader specializing in generative AI. As Founder of GenEdge, she helps organizations gain a competitive edge by integrating AI into their strategies. Previously, Natalie led AI-driven marketing innovation at Google Cloud, creating custom AI models for marketers and delivering significant ROI.

 

She has also held leadership roles at Instart and Sapho (acquired by Akamai and Citrix) and spent seven years at Citrix, driving digital workplace marketing. A former principal analyst at Forrester Research, Natalie is a recognized thought leader featured in The New York Times, The Wall Street Journal, and Forbes.

Relevant Government Agencies

Industry / Contractors

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Event Type
Hybrid Event


When
Tue, Jan 28, 2025, 8:00am - 5:00pm ET


Cost

Attendee Price:  $695.00 (Until 01/28/2025)


Where
Carahsoft Conference and Collaboration Center
11493 Sunset Hills Rd #100
Reston, VA 20190
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Website
Click here to visit event website


Organizer
Government Business Results, LLC
GenEdge


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