Regulation of Billboards in the Digital Age
This event qualifies for 1.5 CLE
This live webinar will discuss the evolution of billboard regulation from Lady Bird Johnson's Highway Beautification Act through the current controversy concerning the nationwide proliferation of high intensity Commercial Electric Variable Message Signs better known as digital billboards (DBB) from rural Pennsylvania where there are three digital billboards in a one mile stretch of country road, to Chicago which approved 30 DBB for $15,000,000 in public funding, to Denver where DBB are completely outlawed, to the City of Los Angeles where a new sky scraper hotel has been approved with digital wall advertising capability. It will treat DBB as the modernization of an historic nonconforming use in the context of fundamental land use concepts.
We will view the issues evenly through the economic lens of the billboard companies and the aesthetic/safety lens of the regulators and conservationists. We will address the apparent paradox of local municipalities as regulators of advertising, as lessors of public property used for advertising and as advertisers themselves; and analyze enforcement of sign ordinances and the abatement of illegal signs. The webinar will conclude with covering the recent significant court decisions that have set precedents for the legal limits of DDB, and focus on the typical legal means by which DDB are approved.
Learning Objectives:
- You will be able to explain local enforcement of off-site advertising.
- You will be able to discuss agreements with billboard companies to convert to digital.
- You will be able to review billboard companies' perspective.
- You will be able to identify ownership of the permits.
These Materials are Designed For
Speaker and Presenter Information
Gerald M. Murphy, McKenna Long & Aldridge LLPRelevant Government Agencies
State Government, County Government, City Government, Municipal Government
Event Type
Webcast
When
Tue, Aug 20, 2013, 1:00pm - 2:30pm
ET
Cost
Live Audio Conference + Membership: | |
GovEvents Member Price: | $267.00 |
Live Audio Conference + CD & Manual: | |
GovEvents Member Price: | $259.00 |
Live Audio Conference: | |
GovEvents Member Price: | $197.00 |
CD & Manual: | |
GovEvents Member Price: | $197.00 |
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Website
Click here to visit event website
Organizer
Lorman Education Services