Policy to Pipeline: Government Industry Trends and Buying Catalysts

Government buying is shifting. Workforce reductions, budget volatility, and new acquisition models are changing how agencies evaluate and purchase software. For Atlassian partners, these shifts create pipeline opportunities if you know where to look.

Join Juliana Slye from Government Business Results for a one-hour industry briefing covering what is happening across three government segments and the specific policy catalysts you can turn into campaigns.

What you will walk away with:

• Government buying trends across FedCiv, DoD, and State and Local that matter for Atlassian
• One policy catalyst per segment you can build a campaign around immediately
• Messaging angles and positioning you can use

Your Government buyers are already responding to these policies. Register now so your sales and marketing teams are too.