Get inspired to innovate! Join Gartner’s healthcare and life science team in celebrating the finalists and winners of the 2022 Eye on Innovation Awards in Healthcare and Life Sciences. This complimentary webinar presents case studies from your innovative peers. You’ll hear how healthcare and life sciences leaders applied transformative strategies and technologies, such as artificial intelligence, augmented reality, advanced data an...

CIOs and technology leaders struggle to demonstrate the value of their initiatives to the business, but current ROI models don’t adequately account for outcomes delivered to stakeholders beyond shareholders. Without a clear understanding of the value created and the impact on the organization’s mission-critical priorities, technology investments are often perceived as a cost center rather than strategic to the organization. Investm...

Technology providers that apply a consistent view of customer value throughout their sales process can increase close rates by 70% and expand business more than five times. Technology providers must evolve their product, marketing, sales, and customer success teams from a product-out to buyer-in focus, eliminating silos along the way. Teams are often disjointed and immature in identifying, communicating, and tracking actual customer value. At...

Marketers across the organization need to understand what is the optimal marketing mix to achieve success. Gartner's 2022 Technology Marketing Benchmarks research on the marketing mix has given marketers and CMOs insights about which channels, content types and calls-to-action can have the most impact, and how to apply these insights when building demand generation programs. Join this free webinar to learn the strategies technology companies a...

The globe is suffering from persistent high inflation, supply chain disruption and political instability. Central banks are responding to the inflation by raising prime interest rates closer to the long term average. The effect on consumer’s spending on IT has been immediate. They are no longer spending with growth rates on devices negative across the board. Conversely, enterprises are not cutting IT spend, they are in fact increasing di...

Data and analytics form the backbone of the modern economy, yet too often the true business value of data gets misunderstood or miscommunicated. Data and analytics leaders across all sectors and regions have a great opportunity to reaffirm the true value of data and analytics to the organization and also exert greater influence themselves on the business. This complimentary data & analytics panel discussion looks at what you must do to sho...

Tough economic times generate concerns of immediate cost-cutting directives. Yet, more companies do not want to inhibit their digital acceleration initiatives. Thus, they look for ways to optimize costs, to use potential savings or efficiencies as investments for digital acceleration. Chief financial officers often lead this charge, creating a need for a strong CFO-CIO partnership to enable short-term savings to maintain medium- and long-term...

Each month Gartner assesses what CIO’s are asking us about the most. We’re compiling these insights into a quarterly update to extend guidance to you, too. Budgets, financial planning, and digital investment decisions have moved to the top of the list in CIO conversations. Dramatic change in inflation and recent economic shocks mandate an immediate reassessment of IT financial management strategy. Executive leaders worldwide alread...

Uncertain economic environments pressure organizations to find immediate IT cost savings. CIOs facing this challenge must determine how to approach cost cutting in the least damaging way to the medium- and long-term health of the business. This complimentary IT webinar, the second in a three-part series on how CIOs can turn tough economic times to their advantage, looks at the 10 rules that will help IT leaders realize immediate cost savings w...

In the wake of the pandemic, 82% of CFOs have accelerated digital business initiatives, according to a Gartner survey. Through 2025, 4 in 5 initiatives will fail because they do not take a modern approach to data and analytics governance. For a paradigm shift, finance leaders must evolve their accuracy focused data and analytics governance and embrace more digital, AI-friendly, and flexible innovations. The fast moving data and analytics marke...