Chief marketing officers (CMOs) have an imperative to drive efficient growth in a volatile environment. A key challenge for CMOs in 2024 and beyond is disruption in the typical rules of customer value exchange as customer behaviors fluctuate in unpredictable ways. The most effective strategy for CMOs to maintain their competitive edge and surpass consumers' evolving expectations and behaviors is to possess a current comprehension of their targ...

Effective analytics adoption is a prerequisite to supply chain digitalization. Yet supply chain analytics success is oftentimes stifled, not by a shortage in data science talent, but by lack of alignment with supply chain priorities and low user adoption. Supply chain organizations struggle to create a balanced supply chain analytics team that satisfies the three pillars of analytics: data science, supply chain expertise and data management. I...

Midsize enterprise CIOs often struggle with their decisions for technology investments. Important attributes such as operational impact, cost, security, and resilience are key to navigating through the uncertainty along with technology hype management. The Gartner 2022-2024 Technology Adoption Roadmap for Midsize Enterprises harnesses the collective wisdom of your global IT peers and provides a real-world look at technologies deployed by IT fu...

The dual forces of finance digitalization and budget pressure require finance leaders to rethink the location of work. For many companies, this represents a fundamental question about how much, what, where, and how to centralize finance activity sets. Join this complimentary webinar to learn what drives successful finance centralization efforts. Discussion Topics: Navigate centralization trade-offs Discover the feasibility of centralizing acti...

Organizations face increasing pressure to make better and faster business decisions, but the decisions keep getting more complex with a growing number of factors to consider. The solution is to apply decision intelligence techniques that enable fast, consistent and accurate fact-based decisions. CIOs, IT leaders and architects must understand the changing role of data and analytics in all types of decisions (i.e. strategic, tactical or operati...

Now is the time to embrace a key component of the future of data: Augmented analytics. Augmented analytics is a disruptive trend that leverages machine automation and artificial intelligence. It transforms how you prepare data, generate and share insights, and create and operationalize data science and machine learning (ML) models. This complimentary webinar reveals how augmented analytics will impact your organization and how you can take adv...

Discussion Topics: The Gartner forecast for IT Spending growth in 2021 and beyond Where commercial off-the-shelf (COTS) software fits in building digital business The development technology that will win in 2025 In 2021, IT budgets will drive overall spending. While many companies still suffer revenue declines, IT spending is accelerating ahead of revenue expectations. However, this acceleration will be as uneven as the economic fallout from C...

Discussion Topics: Identify skills adjacencies that help employees build and apply skills faster Determine where skills adjacencies are occurring for the most in-demand skills Use Gartner TalentNeuron data to help address evolving skill needs in the public sector EDT: 11:00 a.m. | BST: 16:00Increasing digitalization triggered rapidly shifting skills requirements and increased competition for roles that are critical to success in the digital bu...

The premier conference for CHROs and HR executives from leading organizations The modern workplace is changing, and HR is at the forefront of this new world. The employee-employer relationship, or “employment deal,” is evolving as employees work everywhere and anywhere. Big changes, like where work is done, how it’s done, who it’s done with and how employees are rewarded, require us to radically reimagine our tradition...

Businesses demand that IAM protect assets, ensure compliance and enable great customer experience the “digital way”: agile, efficient and customer-friendly. At Gartner Identity & Access Management Summit 2018, you’ll learn how to deliver successful IAM programs that takes business wherever digital transformation leads. Craft a robust cloud IAM strategy. Automate and simplify IAM processes for agility and efficiency. Meet...