Objectives »» Learn how to identify different types of crises and the specific challenges they present »» Understand how to develop and implement a crisis communications plan »» Know what it takes to be an effective spokesperson for your organization Description Institutional reputations take years to build – and can be undone in minutes if leaders are not prepared to manage crises. This workshop uses...

Objectives »» Identify legal issues associated with using social media to gather information »» Establish how an employer can effectively design and implement a written social media policy Description Social media is the source of all information. For a governmental employer it is a double-edged sword. On one side, it provides municipal employers with a wealth of information about prospective and current employees. On t...