Reaching and Engaging Stakeholders in an Increasingly Digital World

Communicating is more important now than ever before. After all, people need to know the process and procedures for reopening public lands and facilities, or how to stay safe and healthy while visiting National Parks.

Getting your message out to citizens and internal employees in a trusted and timely manner is critical. And how government communicators reach and engage stakeholders continues to evolve.

Sometimes government communicators simply don’t have the time to execute sophisticated marketing techniques, like sending welcome messages or designing content to engage inactive subscribers. Which is why government organizations are pre-building campaigns that are increasing engagement metrics and deliverability.

Take your digital outreach to the next level by incorporating greater degrees of audience segmentation, personalization, text messaging, and mobile engagement.

Avoid having to “reinvent the wheel” and join your peers across Interior virtually on November 4th, where you’ll discover a fresh take on modern engagement. From strategy to tactics, beginners and experts alike will benefit from the practical email and text best practices provided in this 60-minute virtual event.

By attending this virtual event and participating in the interactive poll questions you are eligible to earn 1.0 Continuing Education Credits (CPE).