Enterprise Data & AI - Prepping your CRM for AI: Why AI Initiatives Fail & How to Lay the Foundation for Data Success
This event qualifies for 1 CEUs
Enterprise Data & AI is hosting guest speaker Guy Hanson, Vice President, Customer Engagement (International) at Validity Inc. and his presentation "Prepping your CRM for AI: Why AI Initiatives Fail & How to Lay the Foundation for Data Success" Tuesday, March 15, 2022 at 12 PM - 1 PM ET!
Welcome to the age of Big Data. With over 1.145 trillion MB of data created every day, go-to-market teams like yours have more information and resources at their fingertips than ever before.
But in a world of so much data – and with the evolution and explosion of Artificial Intelligence transforming the way businesses use that data – how can you ensure the information you're collecting is fueling accurate, unbiased business insights? And what steps can you take – today – to improve your organization’s CRM data management processes to prepare for the future of AI and set your go-to-market teams up for success?
TUNE IN LIVE on Tuesday, March 15th at 12:00pm ET to hear from Guy Hanson, Vice President of Customer Engagement at Validity, as he breaks down the current state of CRM Data Quality and outlines the strategies you need to stay ahead. You will learn:
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What AI is (and is not), and the applications to the world of CRM
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Why poor data is the top reason AI initiatives fail, and how to build a foundational data management process to get your CRM data in order
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The inherent risks of “data bias”, and how to establish a data governance program that not only meets ethical (and regulatory) standards, but also informs accurate, unbiased business insights
Be sure to stick around for Q&A at the end! Register and attend for free on the Cognilytica event website: https://events.cognilytica.com/CLNjI5N3wxOA
Agenda:
12:00pm- 12:30: Featured Presentation
12:30-1:00pm: Your Q&A and interaction
Speaker and Presenter Information
Guy Hanson, Vice President, Customer Engagement (International) at Validity Inc.
Relevant Government Agencies
Air Force, Army, Navy & Marine Corps, Intelligence Agencies, DOD & Military, Office of the President (includes OMB), Dept of Agriculture, Dept of Commerce, Dept of Education, Dept of Energy, Dept of Health & Human Services, Dept of Homeland Security, Dept of Housing & Urban Development, Dept of the Interior, Dept of Justice, Dept of Labor, Dept of State, Dept of Transportation, Dept of Treasury, Dept of Veterans Affairs, EPA, GSA, USPS, SSA, NASA, Other Federal Agencies, Legislative Agencies (GAO, GPO, LOC, etc.), Judicial Branch Agencies, State Government, County Government, City Government, Municipal Government, CIA, FEMA, Office of Personnel Management, Coast Guard, National Institutes of Health, FAA, Census Bureau, USAID, National Guard Association, EEOC, Federal Government, State & Local Government, FDA, Foreign Governments/Agencies, NSA, FCC
Event Type
Webcast
This event has no exhibitor/sponsor opportunities
When
Tue, Mar 15, 2022, 12:00pm - 1:00pm
ET
Cost
Complimentary: $ 0.00
Website
Click here to visit event website
Organizer
Cognilytica