Driving Participation in Conservation Initiatives and Efficiency Programs

Public power and water agencies are now promoting conservation initiatives and efficiency programs as energy and water demands grow. A strategic four-stage approach can be used in order for public utilities to boost awareness and encourage enrollment in programs and initiatives that manage energy and water use.

Each weekly 15-minute webinar in this series will offer three tips that utilities can implement to lead customers through the full program enrollment journey. Don't miss out, register now to discover expert insights designed to help your organization drive participation in programs that conserve resources.

Webinar Series

April 22

Stage 1: Awareness

Expanding knowledge of conservation initiatives and available programs

April 29

Stage 2: Trust & Consideration

Building credibility as a service provider

May 6

Stage 3: Decision & Action

Supporting independent completion of the enrollment process

May 13

Stage 4: Management & Engagement

Maintaining communication to inform customers of future opportunities and relevant resources