Building a Price You Can Defend
A price that wins has to survive three tests. It has to be competitive against the field. It has to trace back to a documented basis of estimate. And the proposal team has to understand the rationale well enough to write to it.
Evan Allgair walks through what each of those looks like in practice: how to structure a work breakdown that holds up under scrutiny, how to allocate labor so the estimate is auditable, and how to get pricing out of a silo so capture, proposal, and pricing work from the same numbers.
The last five minutes cover how GovDash Pricer handles this work end to end.
What You'll Learn
How to price competitively without guessing at the field
How to make every number traceable to a basis of estimate
How to break the pricing silo so the full team understands the rationale
How GovDash Pricer connects work breakdown, labor allocation, and basis-of-estimate documentation in one workflow
Who Should Attend
Pricing and cost analysts building the basis of estimate for competitive bids
Proposal managers who need the cost volume to match the technical narrative
Capture leads coordinating pricing strategy across a pursuit team
Save your Seat for October 7.
Speaker Details
Gizem Yilmaz
Full-stack product marketer and builder in GovTech focused on taking high tech products to traditionally "non-sexy" industries through go-to-market strategy, messaging, and product launches that drive adoption and revenue.
Evan Allgair
Evan has develops the proposal cloud content generation and the capture cloud. He focuses on delivering value to users by streamlining the work of proposal managers for labor categories, utilizing tools such as finding recommended key personnel and the key personnel adjudication process.
Event Topic
Acquisition, Procurement, Technology