3rd Annual Federal Media & Marketing Study



Breakfast & Briefing

Join us for highlights from the NEW 2011 edition of the Federal Media & Marketing Study. This popular event from Market Connections and Sara Leiman, VP Media Director at TMP Government, gives you an overview of survey responses from more than 2,600 senior-level federal defense and civilian federal agency decision makers.

Highlights include:

Increasing access to social media sites Expanding use of mobile as key communications tools Top TV news, radio stations, and websites in the Washington, DC area Readership of more than 30 federal and general news publications Demographic and behavioral data such as agency type, GS rank, age, job function, and purchasing involvement

PLUS: You'll also see the depth of data available through the dynamic web-based reporting tool, which allows users to cross-tabulate job function, purchasing responsibility, and demographics with federal media usage habits to create your own customized data views.

Tuesday, March 29, 2011
8:00 a.m. Networking and breakfast
8:30 -10:00 a.m. Presentation of study highlights and online data tool demonstration

Speaker and Presenter Information

Lisa Dezzutti, President, Market Connections, Inc. Sara Leiman, VP and Media Director, TMP Government Laurie Morrow, Research Director, Market Connections, Inc.

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This event has no exhibitor/sponsor opportunities


When
Tue, Mar 29, 2011, 8:00am - 10:00am


Cost

Industry:  $35.00
Government:  $15.00



Website
Click here to visit event website


Organizer
Market Connections, Inc.



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