How to Leverage LinkedIn to Build a Thought Leadership Position

Mark Amtower is a consultant, speaker, business best-selling author, columnist and radio host.  Since 1985, he has advised small, medium and large companies on all facets of marketing to the government. He specializes in helping companies develop thought leadership positions in a defined niche, leveraging social media to gain targeted visibility in the government contracting market and agency/account-based marketing (ABM). His expertise in both marketing to the government and LinkedIn makes him a sought after consultant, keynote, luncheon and workshop speaker.  His weekly radio show/podcast, Amtower Off Center, has been on the Federal News Network for 15 years and his monthly column has been in Washington Technology since 2008.He also publishes frequently on his LinkedIn profile. He was selected by BtoB magazine as one of the Top 100 Business Marketers in the United States 2008 and his LinkedIn profile was selected as one of the seven best (out of 50 million) in the 2009 contest, Rock the World with Your Online Presence. In 2018, he was awarded the inaugural Lifetime Achievement Award for Excellence in Government Marketing from Government Marketing University. In 2021, he was one of the six inducted into the GovSales Hall of Fame. His latest book, How to Win in the Government Market, co-authored by Mike Lisagor, came out in January.