When 1 + 1 = 3: The Outsized Impact of Taking Flash from Niche to Mainstream

Who knew that the best coffee break conversations would end up happening online? Each month, Pure’s Coffee Break series invites experts in technology and business to chat about the themes driving today’s IT agenda - much more ‘podcast’ than ‘webinar’. This is no webinar or training session—it’s a freewheeling conversation that’s as fun as it is informative and the perfect way to break up your day. While we’ll wander into Pure technology, our goal is to educate and entertain rather than sell.

This month, host Andrew Miller welcomes back Justin Emerson, Principal Technical Product Specialist AND also “Flash Man” (according to his internal Slack profile). You may remember Justin from last year’s discussion around the launch of FlashBlade //E and the Better Science that allowed its creation.

We’ll continue that conversation and leverage Justin & Andrew’s customer and partner background to broaden the discussion to some larger industry “armchair analyst” perspective covering:

• From Niche to Mass Adoption - how great technologies and platforms start, germinate, and then seemingly suddenly hit mass adoption. We’ll explore Crossing the Chasm, the Hype Cycle, and other concepts we wish we’d understood better when we were customers when deciding technology strategy.

• When Flash Goes Everywhere! - building on the FlashBlade //E discussion from Justin’s last appearance, we’ll cover what these concepts mean for flash, the FlashArray //E introduction, and how the //E family only exists because of Pure’s unique flash optimization capabilities. Yes, this might be a bit more Better Science depth.

• A Different Company - how the //E family (FlashArray & FlashBlade) has morphed Pure into a different company than even just several years ago…and how that benefits you more than you might expect.

  • Clue: it’s similar to the “network effect” - the same capabilities we’ve discussed for 40 Coffee Breaks but across your whole data center and cloud can provide outsize benefits.

As always, we’ll keep it educational while exploring how Pure is offering capabilities and products that benefit you. The team will stay on after the webinar answering any questions for those that want to stay longer!