Federal business comes from relationships before RFP's. Need to get in front of buyers earlier? These LinkedIn tactics can cut your sales cycle in half and connect you with buyers and partners! Discover how you can use LinkedIn to: - Find your target customers faster - Reduce your sales cycle by 50% - Strengthen your team My special guest: Mike Shelah specializes in LinkedIn optimization and prospecting, sales process, sales strategy and netwo...

We live in a 24-hour news cycle world, where reporters are harried and working on multiple stories every day. Time is of the essence, and if your story idea is sitting in an inbox with hundreds of others, how will it get noticed? Government communicators have to stay ahead of the game to reach busy journalists who thrive on urgency. Make your pitches irresistible to journalists by becoming an information architect. Through research and shaping...

NAGC kicks off its 2018 Encore! webinar mini-series at our July Webinar Wednesday! Blythe Campbell will present “Communication for a Change: Helping Your Leaders Talk about Change." You’ll leave the session knowing: How to build and share context around organizational change with employees. The five ways communications professionals can bring value to the change process. How to collaborate with senior leaders throughout the process.

Understand how to utilize social media to connect with your community and increase responsiveness and community involvement. It's more important than ever for government agencies to have a robust social media presence that can create and strengthen real connections with their communities. However, these connections - and the benefits that result from them - don't just happen without careful planning and execution. Does your government agency h...

St. Louis - known for the Arch, barbeque, blues music, the St. Louis Cardinals, and much, much more - will wow Communications School attendees from June 13-15! The “Gateway to the Best in Government Communications” school program will wow you with the variety of training topics, including social media, communications strategic planning, and plain language. The Communications School is the only event of its kind that provides invalu...

The Women In Technology International (WITI) Summit, June 11-13, is the annual gathering of tech-savvy women, held in the heart of Silicon Valley. Executive women, entrepreneurs, and technology thought leaders from around the world converge to collaborate on innovative solutions to common business challenges; explore new business opportunities that underscore how technology is powering change; and build and expand strong connections in a welco...

In 2015, the Metropolitan Water District of Southern California become a center of national and international media attention. Governor Jerry Brown had declared a drought state of emergency, and Metropolitan’s Board of Directors was investing $450 million into the nation’s largest turf removal and water conservation rebate program. Bob Muir, chief press spokesperson and communication planner for Metropolitan, then stepped in to sha...

Do you have hundreds of "Likes” on your agency's Facebook page, and even more Twitter followers, but you still feel like you aren't connecting with your audience? You could be using the wrong monitoring tools to gauge their interest in your social media sites. On April 19, chief communications strategist S.J. Brown will discuss how two common models--PESO (Paid, Earned, Shared, Owned) and CUE (Control the User Experience)--can shape your...

Be a part of the largest gathering of government digital communications professionals at this year’s Digital Communications Summit. More than 1,000 government employees registered for our last year’s Summit. This year, expect inspirational keynotes from government leaders, sessions on how to tackle gov’s toughest challenges with communications best practices and deep dive workshops.

Organizations are looking for professionals with boundary crossing skills. Join us during this short informative workshop and look at how you can develop from a deep technical person into a boundary crossing solution provider in your organization.