Billion Dollar Proposal Graphics

This unique in-person hands-on course trains people who have no graphics background to create visually communicative, compelling graphics that will help their companies win Government contracts—without using expensive, complicated software.  

Qualified companies who do not communicate with compelling graphics often lose federal contacts to vendors who do. In this course, internationally recognized proposal expert and visual communications guru Mike Parkinson teaches how using graphics to differentiate from competitors increases the odds of winning contracts.

In just the past three years the average proposal cost has risen nearly 50 percent. Parkinson shows how to deploy techniques and strategies using PowerPoint and other readily available programs that will graphically enhance proposals, presentations, sales/marketing efforts and seminars. Attendees learn how to:

• Turn complex ideas and text into easy-to-understand graphics
• Influence and motivate audiences to buy their solution
• Learn when and where to use graphics to their best advantage
• Quickly develop graphics that are right the first time
• Identify which imagery, colors, fonts and styles to use and why

Parkinson has spearheaded multi-billion dollar projects and created thousands of graphics resulting in billions of dollars in increased revenue for his clients. By focusing on content, message and results, he shows how to turn ideas, products and services into a solution that wins proposals.  Attendees are encouraged to bring challenging graphics or text they may be struggling with for real-time project focus.

Breakfast, snacks and lunch will be provided.

TargetGov is conveniently located off I-95 and 295, just minutes away from BWI/ Amtrak.