Best-Value Federal Marketing Tactics: Top Five Deep Dive



Join us for the first of two deep dive sessions into powerful, field-tested strategies and tactics to become first choice for your Federal buyers and partners this year. 

The most effective Federal marketing is based on building relationships, and opening the opportunity for conversation. 
Why will they choose YOU, and at YOUR price? That begins with their choice to hear your voice in the first place. 
That's going to take time...so let's get started today. 

This webinar is the first of two sessions discussing strategies and tactics needed to make you the first choice for Federal buyers and partners. Our special guest will be Kim Plyler, CEO of Sahl communications! Plyler will be using her dual perspectives, as a former Navy Contracting Officer and as a Federal vendor, to review which tactics are effective. 

You'll learn: 
1. How to start where you are: generate easy referral leads 
2. Painless ways to probe for pain points 
3. How to create the sticky catchphrase 
4. Drip e-marketing: who, how and when to message 
5. Ways to integrate blogging & LinkedIn to drive traffic 

PLUS -- CASE STUDY -- Turning a "loser" bid into a winning effort! 


Judy Bradt, CEO of Summit Insight, will show you what you can start doing today to become top-of-mind with your prospects, and cut the time, money and risk on the road to new federal business. 

The webinar is free. The advice...is priceless.

Relevant Government Agencies

Air Force, Army, Navy & Marine Corps, Intelligence Agencies, Office of the President (includes OMB), Dept of Agriculture, Dept of Commerce, Dept of Education, Dept of Energy, Dept of Health & Human Services, Dept of Homeland Security, Dept of Housing & Urban Development, Dept of the Interior, Dept of Justice, Dept of Labor, Dept of State, Dept of Transportation, Dept of Treasury, Dept of Veterans Affairs, GSA, SSA, NASA, Other Federal Agencies, Legislative Agencies (GAO, GPO, LOC, etc.), State Government, County Government, Municipal Government, CIA, Office of Personnel Management, Coast Guard, National Institutes of Health, Census Bureau, USAID, National Guard Association, EEOC

VIDEO

This event has no exhibitor/sponsor opportunities


When
Wed, Mar 9, 2016, 2:00pm - 3:00pm ET


Cost
Complimentary:    $ 0.00


Website
Click here to visit event website


Organizer
Summit Insight


Contact Event Organizer


Join the event conversation:
@judybradt


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