Going Global: Adapting Your Communications Strategy for Different Countries and Cultures Webinar
Join us as Webinar Wednesdays continues the conversation about inclusion in communications.
Last month, we learned how a community reinvented its communications to adjust to changing demographics. This month, Kara Alaimo, Ph.D. will discuss how to adapt your communication strategies, tactics, and messages for different countries and cultures.
Kara will celebrate the release of her newly published book (available August 17), Pitch, Tweet, or Engage on the Street: How to Practice Global Public Relations and Strategic Communication, by breaking the world down into ten different cultural groups and explaining best communication practices within each of them. Although your target audience may be local, Kara will demonstrate that a single-audience public relations strategy is outdated in an increasingly connected world.
Speaker and Presenter Information
Kara Alaimo, Ph.D. is Assistant Professor of Public Relations at Hofstra University and first-time author of the book Pitch, Tweet, or Engage on the Street: How to Practice Global Public Relations and Strategic Communication. A former communicator in the U.S. Treasury Department and the United Nations, she now consults on global communication campaigns and designs customized employee training programs for organizations on how to adapt messages and strategies for different global markets.
Follow her on Twitter: @karaalaimo.
Relevant Government Agencies
Air Force, Army, Navy & Marine Corps, Intelligence Agencies, DOD & Military, Office of the President (includes OMB), Dept of Agriculture, Dept of Commerce, Dept of Education, Dept of Energy, Dept of Health & Human Services, Dept of Homeland Security, Dept of Housing & Urban Development, Dept of the Interior, Dept of Justice, Dept of Labor, Dept of State, Dept of Transportation, Dept of Treasury, Dept of Veterans Affairs, EPA, GSA, USPS, SSA, NASA, Other Federal Agencies, Legislative Agencies (GAO, GPO, LOC, etc.), Judicial Branch Agencies, State Government, County Government, City Government, Municipal Government, CIA, FEMA, Office of Personnel Management, Coast Guard, National Institutes of Health, FAA, Census Bureau, USAID, National Guard Association, EEOC
Event Type
Webcast
This event has no exhibitor/sponsor opportunities
When
Wed, Aug 17, 2016, 1:00pm - 2:00pm
ET
Website
Click here to visit event website
Organizer
National Association of Government Communicators
