Sales Training for the Government Market

Sales Training for the Government Market

So, you want to sell to the government. Whether you are a sales manager, a business development executive, or the CEO of your own company, you must learn how the sales process work in the government market. You’re responsible to bring in the deal, you’re the chief rainmaker, and you’re responsible to grow the revenue. You know that the government market has billions in opportunities. The question is, how do you access it.

In this class, you’ll learn how the sales process work in the government market. You’ll realize that the government market is very different from the commercial market and why you need a different sales strategy. You’ll discover some key tips on how best to build winning relationships and some pitfalls to avoid.

Come join us for this upcoming class on Sales Training for the Government Market

Here’s a sneak peek of what you’ll learn:

Why your commercial sales methodologies will fail you in the government market
What is the difference between Business Development and Capture Management
Learn about the 10 step process which agency buyers go through to buy from you
How to develop a winning capture management process
The 12 Proven Steps that every capture manager must know
Lessons from an alley kitten purring to get milk and how you can purr to get micro contracts
In Retail, it is about location, location, location and why in the government sector it is about relationship, relationship, relationship
How to sell your product or service to government agencies using relationships
Discover the 6 key relationships that can unlock unlimited contracting opportunities
Find out how cultural differences requires a new marketing paradigm
How to get you or your sales manager certified as a capture manager
What are the benefits of being a certified capture manager
Plus, much more…

Cost: FREE to GCA members; $15 to guests

https://www.govassociation.org/events

Click on the “Register” button/link (After registering, you will receive a confirmation email containing information about how to join the class.)

Who Should Attend:

Sales professionals
CEO, Executives and key decision makers of large companies
Entrepreneurs and small business owners
Business Development Managers
Consultants looking to grow professionally
Capture managers looking to gain a competitive edge
Contracting professionals and government employees
All members of Government Contractors Association
Primes, subcontractors, & potential teaming partners
New & existing business owners interested in expanding into the government market

After registering, you will receive a confirmation email containing information about joining the webinar.

Speaker and Presenter Information

Abraham Xiong is the Founder of the Government Contractors Association. He has an insatiable love for the B2G market. Over the last decade, he has taught thousands of entrepreneurs to implement the best practices learned from years of practical application and countless hours of research. For his work with the small business community, Mr. Xiong received President Obama’s Lifetime Achievement Award, the Global Humanitarian Award and the State of Georgia afforded him as a Goodwill Ambassador.