Increase the ROI of Your AD Campaigns with Third-Party Data
Behind every great advertising campaign is a solid data foundation. From the data you use to identify your ideal customers to the data you use to measure the impact of your campaigns —data plays a critical role in achieving your business objectives.
Join us on November 19 at 10 a.m. PT to hear from industry experts from Snowflake, Ibotta, Merkle, and iSpot.tv on how B2C advertisers are using first-party data with third-party data to create a 360-degree view of their customers, optimize campaigns, and measure the ROI of their ad spend.
Speaker and Presenter Information
THOMAS BENEDICT
VP, Data & Media, Ibotta
MATTHEW MILLER
VP, Data Strategy, Merkle
ANTHONY SKINNER
CTO, iSpot.tv
BILL STRATTON
VP of Media Industry Strategy, Snowflake
Relevant Government Agencies
Other Federal Agencies, Federal Government, State & Local Government
Event Type
Webcast
This event has no exhibitor/sponsor opportunities
When
Thu, Nov 19, 2020, 10:00am
PT
Cost
Complimentary: $ 0.00
Website
Click here to visit event website
Organizer
Snowflake