Digital Influencer: Establish a Personal Brand Synonymous With Business Success

You get to design your personal brand, but those around you get to define it. Do your peers and stakeholders see you as a value builder and a strategic ally, or something far less strategic? Without an intentional plan and approach, you may never know and can only guess. Digital transformation gives CIOs a unique opportunity to assert themselves as a business strategist and value creator. Yet, CIOs must first establish a personal brand that their business colleagues will turn to. This complimentary webinar, the second of a three-part series on CIO leadership, helps you understand the power of an intentional personal brand and how to use it to truly influence the business to benefit your organization, your team, and you.

Discussion Topics:

• Know the conditions by which people define your brand
• Determine what you need to factor into creating a strong personal brand
• Use your personal brand to influence business strategy and value