Adobe Data & Insights for the Public Sector Webinar Series
This event qualifies for 1 CPEs
Demystifying Digital Performance and Personalization in Government
Are you capturing, measuring, analyzing, and activating the correct data across your agency’s digital channels? During this session, Adobe will be demystifying digital government key performance indicators (KPIs), illustrate how to use data and insights to create personalized constituent experiences and showcase a best-in-class analytics organization structure.
Moving beyond the basics of digital government with advanced analytics enables agencies to tailor their websites, apps, and social channels to users with a higher level of personalization. In turn, this helps to reduce the friction associated with navigating online services, enabling digital self-service, optimizing call center interactions, and helps to get the right information or services to the right person on the right channel at the right time.
Speaker and Presenter Information
Richard Calentine
Sr. Value Realization Strategist, Adobe
Rohit Verma
Lead Digital Media Analyst, CDC/OD/OADC
Relevant Government Agencies
Other Federal Agencies, Federal Government, State & Local Government
Event Type
Webcast
This event has no exhibitor/sponsor opportunities
When
Wed, Sep 7, 2022, 1:00pm - 2:00pm
ET
Cost
Complimentary: $ 0.00
Website
Click here to visit event website
Event Sponsors
Organizer
Adobe Government Team at Carahsoft