Executive Communication: Getting Your People to Understand Your Message. Lessons for Criminal Justice Professionals

As an effective leader and communicator, we need to have our employees understand the intent of our message and why it is important to the organization.  We can have the best of intentions of making a team, department, or entire organization better.  But too many times the message is not understood, or it is poorly received.  This webinar will provide strategies which will help your people understand the ideas you are presenting and make them easier to implement.


As an executive communicator, peers will seek you out for guidance.  Your influence can reveal itself at meetings, training sessions, and informational briefings.  The webinar will challenge you to use the ideas and concepts below when talking to you people:

  • Knowing your audience and how to connect with them.
  • What are the commonalities that will help me relate to my audience?
  • Relevant storytelling to make my message impactful.
  • Utilizing questions when developing agendas to promote thinking by attendees prior to the meeting itself.
  • Using questions to redirect a meeting or presentation that is not going as planned.

As leaders, I firmly believe that we are also teachers.  We are constantly selling and reinforcing what we communicate to our people.  This webinar will provide several tools to help leaders communicate their ideas, solutions, and intent to their people.

Speaker and Presenter Information

Al Cobos is a retired Sergeant with over 33 years of law enforcement experience with the Los Angeles County Sheriff’s Department (LASD). He holds a Master’s Degree in Emergency Services Administration and a Bachelor’s Degree in Vocational Arts from California State University, Long Beach.   He is an award-winning faculty member of the University of Phoenix, Southern California Campus for his research course development in managing teams. He served as a Sergeant at the LASD Training Bureau’s Education-Based Discipline/Leadership Unit where his primary responsibilities lied with training personnel who had been disciplined.  He was also responsible for developing executives, supervisors, recruits, civilian/professional staff, and instructors in their pursuits on the Department.  He is the primary consultant and owner of Dychelon LLC which is a Human Resources training provider.

Relevant Government Agencies

Dept of Justice, State Government, County Government, City Government, Municipal Government, State & Local Government

Event Type

This event has no exhibitor/sponsor opportunities

Tue, Nov 7, 2023, 1:00pm - 2:15pm ET

Complimentary:    $ 0.00

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