Business Development and Capture Management Two Day Workshop



Mountaintop Marketing Group

Business Development and Capture Management Workshop

*Government Relationship Panelists Announced*

 April 25 - 26, 2012

Mountaintop Marketing Group, recognized leaders in government business development, marketing, and capture management align with our host, Bloomberg Government, the most comprehensive and in-depth government, business research portal, to provide a two-day, intensive Capture Management and Business Development Workshop on April 25 - April 26, 2012 at the Bloomberg Offices in downtown Washington, DC!

In addition to live, Instructor-Led training workshops by top business development and industry professionals, we punctuate our two day workshop with our Government Relationship Panel - which includes Top Government Executives in an engaging and spirited discussion of what actually works (or doesn't) in the context of genuine Business Development. Confirmed panelists are: Tabisa (Tabi) Tepfer, NASA Program Manager, Melissa (Lisa) Jenkins, DHS TSA Program Analyst, and Gloria Parker CEO, Parker Group Consulting (former CIO Deptartments of Education and HUD).

Key Capture Management topics include:

Goal/Performance Based Business Development

  • Opportunity Identification, Qualification and Development
  • “Bid” “No-Bid” Considerations and Process 

Capture Plan Development

  • The Mountaintop “P.E.A.K.” Methodology
  • Analysis of a comprehensive Capture Plan

Federal Acquisition Register

  • Key FAR Components that Impact Business Development
  • Utilizing the FAR for Contract Award Positioning

Meaningful Relationship Development:

  • Align Messaging to Individual Government Executive Purviews/Agendas

Effective Communications:  What matters / What doesn’t


ABOUT Our Lead Instructor:

Lynn Jenkins, Senior Vice President at Mountaintop Marketing Group, with over 30 years of experience in Information Technology and Professional Services, has successfully served as a Capture Manager on multi-million dollar contract opportunities. She has held a number of key positions at Fortune 500 Corporations including IBM, Oracle Corporation, Lotus Development, and NYNEX (currently Verizon), as well as serving in Business Development leadership roles helping small minority and veteran owned businesses win federal contracts.

In addition to performing in the role of Business Development Executive and Capture Manager, Lynn’s experience encompasses having trained thousands of IBM marketing representatives utilizing IBM’s best practices "solutions sales" techniques. The techniques taught during the class include the "practical experience" successes realized both by Ms. Jenkins’ direct experience, and coupled with the Mountaintop Marketing Group’s patent pending P.E.A.K. methodology that was developed based upon proven best practices in relationship based business development ($200 Million Dollar contract awards during a single year alone)!

**

Limited Seating – Register Now! 

For Registration Assistance, Please Call: (301) 830-8191

And for information on upcoming events, please send an email to: [email protected]

Expected Number of Attendees

15

Relevant Government Agencies

All, Especially DHS TSA and NASA


This event has no exhibitor/sponsor opportunities


When
Wed-Thu, Apr 25-26, 2012, 8:00am - 5:00pm


Where
Bloomberg Government
1101 K Street, Northwest
Washington, DC 20005
Get directions


Website
Click here to visit event website


Organizer
Mountaintop Marketing Group


Contact Event Organizer



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