Look to the Login Box to Increase Customer Loyalty

With the demise of cookies, marketers are seeking ways to deliver personalized experiences that respect user privacy, convenience, and security. One promising approach is to use the login box as a critical first step in executing an effective first-party data strategy.

Join Okta and Deloitte to discover techniques that can help marketing and digital teams improve user login experience, leading to better acquisition, retention, and revenue growth.

• Why 37% of brands are actively evaluating or testing eliminating passwords, and 57% say they’ve seen an improved user experience
• The latest in effective customer identity strategies, including social logins, progressive profiling, and more
• How to achieve personalization without cookies