Gartner Customer Experience Tech Predictions for 2024 and Beyond

Technology, especially generative AI (GenAI), continues to shape the nature of customers and customer experience. IT leaders continue to optimize and invest in their customer relationship management (CRM) strategy, digital experience, and customer experience initiatives. Join our experts in this complimentary Gartner webinar as they explore three predictions that showcase the impacts of machine customers, AI, and composability on the CRM and customer experience (CX) space. These predictions provide IT and CX leaders with a sample of the large-scale potential changes that will impact organizations over the next few years.

Determine how machine customers will be directly involved in, or have influence over, trillions of dollars in purchases
Explore how GenAI will lower barriers to great customer experiences
Get insights into how buyer demand is driving digital experience platform (DXP) vendors toward the decomposition and modularization of their technologies