Proposal Writing Tools for Success

You will learn about:

-Providing evidence of Significant Strengths, the precise elements that the Federal Government will look for and assess during the formal evaluation of your proposal

-Constructing compelling "Understanding" and "Approach" sections of your proposal to achieve a maximum score

-Generating key conceptual graphics early in the proposal development lifecycle to help guide your thinking and writing

-Writing proposal sections effectively and efficiently - with clear focus on tangible and intangible benefits to the customer's mission and evolving business requirements

-Addressing both stated and unstated customer requirements and expectations in your proposal document to offer those critical elements that are being sought

-Crafting compelling, fact-based proposal stories that resonate with the evaluators during source selection

-Implementing proven proposal production and publication scenarios - balancing process versus content issues

-Applying innovative Knowledge Management (KM) processes and tools to proposal development to save time and money as well as leverage "what you know"

Speaker and Presenter Information

Bob Frey Dr. Robert S. Frey is Principal and Co-Owner in the consultancy, Successful Proposal Strategies, LLC, in Northern Virginia. Since its launch 6 years ago, Dr. Frey was instrumental in supporting his customers attain $3.854 billion in funded, multi-year contract awards within defense, civilian, intelligence, and law enforcement agencies. He is a highly productive proposal professional with a total of 26 years of thought leadership in proposal solution development. Dr. Frey brings broad technical awareness in information technology (IT), engineering, scientific support services, and telecommunications. He is conversant in industry best practices, including ITIL V3, SEI CMMi ML3, iSO 9001:2008, The Open Group Architechture Framework (TOGAF) Version 9.1, Six Stigma, and Agile principles. In addition, Dr. Frey is engaged in a Master of Applied Science Program in information and Communications Technology (ICT) through the University of Denver. Importantly, he holds an active advanced DoD clearance. The author of six editions of Successful Proposal Strategies for Small Businesses (Boston: Artech House, 2012). Dr. Frey has taught 3,500 business professionals in proposal development. He taught proposal and grant proposal development at UCLA, George Washington University, and the University of Texas. He is a 2006 Fellow of the Association of Proposal Management Professionals (APMP).

Expected Number of Attendees

Relevant Government Agencies

Air Force, Army, Navy & Marine Corps, Intelligence Agencies, DOD & Military, Office of the President (includes OMB), Dept of Agriculture, Dept of Commerce, Dept of Education, Dept of Energy, Dept of Health & Human Services, Dept of Homeland Security, Dept of Housing & Urban Development, Dept of the Interior, Dept of Justice, Dept of Labor, Dept of State, Dept of Transportation, Dept of Treasury, Dept of Veterans Affairs, EPA, GSA, USPS, SSA, NASA, Other Federal Agencies, Legislative Agencies (GAO, GPO, LOC, etc.), Judicial Branch Agencies, State Government, County Government, City Government, Municipal Government, CIA, FEMA, Office of Personnel Management, Coast Guard, National Institutes of Health, FAA, Census Bureau, USAID, National Guard Association