In an ever-evolving digital landscape, understanding and leveraging social trends is crucial for organizations seeking sustainable growth. Join us for a complimentary in-person event to gain valuable insights into the recent forces shaping social media dynamics. From there, we deep dive into the essential concept of Return on Investment (ROI), demystifying its meaning and significance within the context of social strategy. Participants will le...

Typical college and university students spend most of their free time with their head in a book, but those who aren’t studying hard are most likely to be found on social media. For educational institutions to operate at the highest level of communication and engagement this year, they need to get active on social media, too. Join Hootsuite for a complimentary webinar to learn ways you can kick-start your organization’s social medi...

Social media is the first place people turn when they have a question or want to discuss a crisis, controversy, or community event. So it only makes sense that community leaders are a part of the conversation. However, public agencies have a unique set of challenges when it comes to posting on social media. Concerns about data privacy, security, fake news, and misinformation prevent many agencies from using social media to its fullest. Join Ho...

It probably won’t come as a surprise to you that 90% of government agencies are on social media. But in the year since COVID-19 first disrupted our daily lives, the way we all use social media has changed. Join this complimentary webinar and discover how the Massachusetts Bay Transportation Authority and other government organizations have applied the momentum for digital to their agency, and learn how to take steps with your current Hoo...

With IT modernization at the forefront of government transformation, now is the time for government agencies to reimagine citizen and employee experiences. Agencies have a unique opportunity to drive efficiency and establish greater trust with constituents through mobile-friendly, personalized, and secure digital experiences. Learn how to modernize using new technology within a large distributed agency with different mandates and missions whi...

During the onslaught of uncertainty that COVID-19 introduced to our way of life, entire countries were being forced to move through the stages of a crisis response. The initial shock of a pandemic led to reactive emergency communications, which led to a steep increase in the use of social media as our communities looked for information and support. At last, we find ourselves adapting to a new normal and moving towards a recovery phase. What ca...

No one in this lifetime has ever faced a pandemic like COVID-19. As a result, new bridges are being built between government and citizens, as each group relies on one another to fight this pandemic. This is your last chance to join Hootsuite on April 2nd and discover how government agencies around the world are doing an exceptional job on social media, ensuring information is being communicated, rumors are being dispelled, and the citizen...

Whether visitors to your parks and recreational areas are sharing a story, asking a question, or voicing a complaint, they're talking about their experience on social media. Successful #SocialGov agencies know how to find and engage with those conversations in a way that builds trust and loyalty -- and use citizen insights to deliver better services. View our on demand webinar to hear about the success Parks Canada has had on social at a natio...