DigiMarCon Great Lakes, the Premier Digital Marketing, Media and Advertising Conference & Exhibition in the Great Lakes Region, returns June 6th and 7th, 2022 to the luxurious Westin Book Cadillac Detroit Hotel in Detroit, Michigan. Join your peers in-person or online for 2-days jam-packed with digital marketing best practices, latest trends, practical solutions, strategy, and networking, also check out the next generation of technology ...

The Social Media Strategies Summit for Public Agencies & Government features in-depth sessions from local, state, and federal government agencies leading the way in social media strategy and community engagement. Over the course of 2 days, you’ll learn about best practices and frameworks that build the foundations of a sustainable, scalable social media policy that empowers your team to serve your constituents best. For more informat...

How to Leverage LinkedIn to Build a Thought Leadership Position with Federal Marketing Strategist, Consultant, Speaker, Business Best-Selling Author, Columnist and WFED Radio Host Mark Amtower. LinkedIn has become an integral part of any business ecosystem, and it is the #1 place where people go to vet other people. So how can you make this platform work for you, 24/7/365, especially when you are not there? This session will offer you practica...

The 4th annual DigiMarCon Australia, the Premier Digital Marketing, Media and Advertising Conference & Exhibition in Australia, returns November 24th to 25th, 2021 to the iconic Stadium Australia in Sydney, Australia. Expand your knowledge on the following topics: Account-Based Marketing, Behavioral & Neuromarketing, Content Marketing, Conversational Marketing, Conversion Rate Optimization, Data Science & Big Data, Email Marketing,...

The pandemic has demonstrated the need for government services to be accessible, inclusive, and user-centric. The delivery of equitable, integrated customer and employee experiences requires a stack of flexible and secure technology that connects the government with people and allows the exchange of information and expertise across agencies. Get a head-start on 2022 and join these virtual seminars to learn more about the integrated technologie...

The Social Media Strategies Summit for Public Agencies & Government features in-depth sessions from local, state, and federal government agencies leading the way in social media strategy and community engagement. Over the course of 2 days, you’ll learn about best practices and frameworks that build the foundations of a sustainable, scalable social media policy that empowers your team to serve your constituents best. For more informat...

Duty, Honor, Profit: Unethical Trends in Service Members' Social Media Use Today on social media, service members commonly act as influencers in return for commissions on product sold. What are the rules and ethics involved in this practice? Are there privacy considerations to be aware of? As communicators, are there rules of the road or best practices we can follow? There is a large body of evidence showing that this conduct is widespread, ye...

It probably won’t come as a surprise to you that 90% of government agencies are on social media. But in the year since COVID-19 first disrupted our daily lives, the way we all use social media has changed. Join this complimentary webinar and discover how the Massachusetts Bay Transportation Authority and other government organizations have applied the momentum for digital to their agency, and learn how to take steps with your current Hoo...

*Due to concerns with COVID-19 variants, forthcoming mandates, and to protect the health and safety of our participants, we have made the executive decision to transition the 2021 Federal Media & Marketing Study release to on-demand video presentation and download report. For over decade, our comprehensive study has helped federal marketers develop the right strategies to reach federal decision-makers by providing key data about their purc...

Communication has changed in the last year. Are you keeping up? Marketing and branding activities are very important now more then ever. Bridging the gap between brand and business are essential. More than ever, people and companies are now embracing marketing, communications and realizing the impact their brand has on the decision making process. Effective branding and creative marketing is needed now in order to stand out in the large gover...