Anyone can say, “We are a technology company” or a “general contractor” or a company that sells “electrical equipment” or “engineering services.” But that’s what EVERYONE does and provides little differentiation or separation from their competition. In this webinar, we will start with how to brand yourself, your products and/or services, and your company. Then we discuss the categories for...

With over 2.1 million Feds representing all departments and agencies on LinkedIn, it has become ubiquitous in the government contracting community. Hence, leveraging LinkedIn as a networking and marketing tool is not only a “must do” – but a “must do WELL” activity. This training is a 3-part on-demand series that will take you from the ins and outs of your LinkedIn Profile optimization to best practices in social...

This course prepares the new and/or small federal government prime contractor on the basics of compliant procurement. In the federal government’s eyes, the term “subcontracting” is very broad and the government expects prime contractors to spend prime contract funds using the same regulations the government uses. Therefore, prime contractors become stewards of taxpayer money and are entrusted to comply with proper procurement...