Brewing Connections in Technology and Cyber
TAC Coffee Connect is a dynamic recurring networking gathering bringing together industry and government to spark meaningful discussions in cybersecurity, defense and innovation. During this TAC Coffee Connect, TAC is pleased to be joined by Ms. Denise Lee from the Air Force Research Laboratory, Information Directorate, a Program Manager who leads as the directorate liaison to AFWERX. Following the networking time, Ms. Lee will provide a 90-mi...
Creating Your Subject Matter Expert Platform
B2G will be tougher than ever in FY 2017 so you need to leverage every advantage - and create platforms that give you an advantage. We are offering a workshop December 6, 2016 from 8am until 4pm that will help you define and develop your Subject Matter Expert platform. Developing a subject matter expert platform is critical for success in the government market. This session combines elements of three Government Market Master workshops: LinkedI...
Creating Your Subject Matter Expert Platform
B2G will be tougher than ever in FY 2017 so you need to leverage every advantage - and create platforms that give you an advantage. We are offering a workshop December 6, 2016 from 8am until 4pm that will help you define and develop your Subject Matter Expert platform. Developing a subject matter expert platform is critical for success in the government market. This session combines elements of three Government Market Master workshops: LinkedI...
B2G Content Marketing Boot Camp
Good content, delivered to the right audience on a regular basis, helps you build a brand for your company and become top of mind. Being top of mind develops more qualified leads. Small and medium size companies are struggling to stand out in the government market, to differentiate themselves from the competition. Good content, developed for and delivered to targeted audiences, can help you stand out to those you need to influence. Content cre...
GovCon Market Research 101
There are lots of paid market research sources for government contractors, and most of them provide pretty good information. But it largly comes from readily available government web sites and other free public sources. Do you need to spend money on research - and do you know what kind of information/research you need to help grow your business? Everyone does not require the same type of research to be successful. Some require agency specific...
Developing a Thought Leadership/SME Pos...
Developing a Thought leadership/SME position: Tools and tactics for thought leadership Thought leadership has evolved into a mantra for GovCon business professionals seeking to differentiate their companies from the "herd", yet most spend little time understanding what thought leadership is, much less laying legitimate groundwork for attaining the position. In this session, you will learn not only the basics of thought leadership, but see some...
Mastering PR and Company Promotion for...
Being written about in trade publications and being interviewed on broadcast media gives an individual or company more credibility in their market. A very few small businesses get media coverage but most do not. Join the ranks of those who know how to get PR and get noticed! What you will learn: What is newsworthy? for you; for the market for you - something worth posting on the "news" page of your website for the market - something that other...
PR and Company Promotion for Government...
Being written about in trade publications and being interviewed on broadcast media gives an individual or company more credibility in their market. Only a small percent of businesses get any media coverage; most do not. Join the ranks of those who know how to get PR and get noticed! What you will learn: What is newsworthy? for you; for the market for yo u- something worth posting on the "news" page of your web site for the market - something t...
LinkedIn for Government Contractors
Are you a business leader, sales manager or small business owner who wants your sales, marketing and BD staff to: Grow their professional network of customer, prospects, and partners Connect with more decision makers through introductions and referrals Increase their visibility and value by sharing valuable information • WIN MORE BUSINESS! Then LinkedIn for Government Contractors is what you need (and seating is limited)! If you’re...
LinkedIn for Government Contractors
End of FY is right around the corner… Are you a business leader, sales manager or small business owner who wants your sales, marketing and BD staff to- • Grow their professional network of customer, prospects, and partners • Connect with more decision makers through introductions and referrals • Increase their visibility and value by sharing valuable information • WIN MORE BUSINESS! Then LinkedIn for Government Contr...
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