Transformation is the new norm in the federal government, as cloud computing, cyber security, big data and health reform force agencies to reimagine how to meet their missions. Federal decision-makers turn to thought-leading content to inform and influence their procurement decisions—but which content is most useful and influential? Market Connections and Merritt Group polled federal decision-makers and BtoG marketers to answer this ques...

Reaching the right senior decision-makers at civilian and defense agencies continues to be a key challenge for federal marketers. In a post-sequestration world, every dollar assigned to reach federal decision-makers is a precious resource and must be focused now more than ever. Market Connections and Sara Leiman, VP Media Director at TMP Government, are excited to announce the 6th annual release of the Federal Media and Marketing Study. Data f...

The past year has been one of tremendous uncertainty within the federal government. The total impact on procurement policies and agency budgets is still unknown. Lowest Price Technically Acceptable (LPTA) procurements have been a hot topic in the federal government contracting industry for the past two years, leaving contractors lamenting that LPTA is stifling innovation, driving down prices and, at times, being used for the wrong types of fed...

Market Connections and Sara Leiman, VP Media Director at TMP Government, will release the results of this year’s Federal Media and Marketing Study at a breakfast briefing on May 16.The 5th installment of this popular syndicated study combines actual media usage of mid- to senior-level federal decision-makers with their demographics, job function and purchasing habits. Survey responses from more than 3,900 decision-makers will highlight t...

Federal Media & Marketing Study 5th Anniversary Breakfast & Briefing Thursday, May 16, 20138:00 a.m. – 10:00 a.m. EST Gannett Conference Center7950 Jones Branch Dr.McLean, VA 22187 Cost: $65 Market Connections and Sara Leiman, VP Media Director at TMP Government, are excited to announce the 5th anniversary release of the Federal Media and Marketing Study. The past year has been one of tremendous uncertainty within the federal gov...

JOIN AOL GOVERNMENT EDITORIAL DIRECTOR WYATT KASH AND GUESTS FOR A FREE WEBCAST: How Federal Agencies Can Overcome the Barriers to Mobility-And Engage Citizens More Effectively One-third of federal executives involved with mobile technology say their agencies are now “walking” or “running” with mobile technology. That’s according to a new government-wide research study about to be released by AOL Government, from...

This is your opportunity to be the first to hear the results of the national 2012 Government Contractor Study and the outlook for FY2013. Learn about the best BD and marketing practices from the industry's leading companies. Hear from a panel of experts. And enjoy an open bar and hors d'oeuvres as you network with colleagues and friends in a fact-filled evening of education, insight and collaboration. The Government Marketing Forum is a peer-...

If you’re being forced to adapt rapidly in response to growing pressures for increased accountability and transparency, how do you deliver bold transformation to your organization’s operations and performance while continuing to satisfy your mission and constituents? Leading government market research firm Market Connections, Inc. will present a change management roadmap to help you face the pressure to deliver increased efficiency...

Join us for a complimentary briefing on the latest trends in government social media usage. The results of the popular 2011 PUBLIC SECTOR SOCIAL MEDIA STUDY from Market Connections, Inc. include: Trends in social media use among government employees Top social networks used by agencies Top devices and locations for accessing social media Top social media tools used to inform government decision-making How organizations are measuring social med...

Join Market Connections and Strategic Communications Group for the release of the Public Sector Social Media Study. The second edition of this popular study takes a comprehensive look at use of and perceptions around social media among government agencies and contractors. Government employees and contractors alike will leave this event with at least three repeatable social media success stories! 8:00-8:30 a.m. – Networking and breakfast8...