Government Marketing Best Practices 2014



12th year! Government Marketing Best Practices 2014 is a half-day session covering what works in business-to-government marketing, from traditional methods through web 2.0 tools. This is one of the longest running seminars in the government market, started in 2000 and visiting over 20 cities throughout the U.S.

 

Having the best products, services and technologies is NOT ENOUGH. Your need to tell your story to the right audience!

 

Learn what is working in marketing to government buyers and influencers:

 

- What is the state of traditional advertising when focusing on the government market- space ads, broadcast, white papers, events and more.

 

- How does your marketing support the sales efforts for GSA Schedules, IDIQs and GWACs? Does your marketing act as a lead generation tool?

 

- What are the best methods for positioning your company as a thought leader in one of the emerging areas: Cloud, cyber, LEED/green, mobile, and more.

 

- Which web 2.0 tools (blogging, podcasts, video, webinars, Twitter, social networks) are best for your company and are you leveraging to the max?

 

All this and more from leading industry expert Mark Amtower.

 

You can register here on GovEvents and we'll contact you regarding payment. Or, to register or to get more details, call Mark Amtower at 301 854 9493 or email Mark@FederalDirect.net

 

The fee for this session is $295. 

 

We will provide a 100 page workbook, drinks and snacks.

 

Registration is required here on GovEvents and we will contact you for payment.

 

First tem registarnts get copies of both Selling to the Government and Government Marketing Best Practices.

Speaker and Presenter Information

Mark Amtower, author of Government Market Best Practices (2005) and Selling to the government (2011). Government Marketing Best Practices has been presented as a public seminar over 50 times over 14 years.

Expected Number of Attendees

30

Relevant Government Agencies

DOD & Military, GSA, government contractors


This event has no exhibitor/sponsor opportunities


When
Wed, Feb 12, 2014, 8:00am - 12:00pm


Cost

Registration Fee:  $295.00


Where
TeqCorner
1616 Anderson Rd, 4th floor conference room
McLean, VA 22102
Get directions


Website
Click here to visit event website


Organizer
Mark Amtower


Contact Event Organizer



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