Today, what a brand says, does, and the capabilities it enables digitally are essential in creating trust with consumers. Accessibility, functionality and customer experience all converge to create a strong brand that consumers trust. So how do we develop, promote and create a good brand to our government clients? Join Mr. Gal Borenstein of the Borenstein Group for an unique look into building a trusted brand that your company can leverage.

Every government agency faces the need to train and enable its workforce. Doing this effectively is a challenge because so much of the expertise resides with its people rather than in structured learning courses. Knowledge needs to flow horizontally across peers; not just vertically. Yet most social knowledge transfer today gets lost in emails, instant messages or conversations around the water cooler. During this session, you’ll learn h...

Dirty laundry and county board meetings - what do these have in common? Both could be subject to the Freedom of Information Act. Whether and when electronic communications such as emails, text messages, social media posts and tweets are subject to public records laws is a confusing and challenging question for public officials and journalists alike. This live webinar explains when such electronic communications must be disclosed and when they...

Hear practical and proven media relation strategies and methods from a nationally recognized leader. In an age of social media and a 24-hour news cycle, failing to pay attention to media relations can be a costly error. Even small town communities and the public officials that lead those communities must be prepared for potential high profile crisis situations and challenges, and the barrage of media coverage that will often ensue. The only wa...

This webinar series is the result of an in-depth survey of North American government communicators. Hear from government communicators about what keeps government communicators up at night, where they find inspiration and creativity, how technology is being used to be more efficient and effective, and what innovation means to government agencies today. Join the National Association of Government Communicators (NAGC) and FedInsider and learn ho...

The Freedom of Information Act, enacted in 1966, was the first law that gave Americans the right to access the records of federal agencies. FOIA establishes a legal right of access to government records and information on the basis of the principles of openness and accountability in government. In 1974, after the Watergate scandal the act was amended to force greater agency compliance. In 1991 the General Accounting Office reported over 1.9 m...

In an age of social media and a 24-hour news cycle, failing to pay attention to media relations can be a costly error. Even small town communities and the public officials that lead those communities must be prepared for potential high profile crisis situations and challenges, and the barrage of media coverage that will often ensue. The only way to survive is through strategic communications planning and preparation. This live webinar will hel...

Today’s government is looking to transform itself through modernization and innovation. At the heart of this transformation are the government employees, the citizens they serve, and their ability to affordably connect, share, and communicate securely from any location and on any device. Join us to hear about techniques and technologies that are fostering inter-agency and cross-agency cooperation and maximizing citizen engagement. *Trai...

The Intersection of Culture and Technology: A Roadmap to Citizen-Centric Government With advancements in technology and service delivery, government agencies are faced with the challenge to keep pace with rising expectations from the public to deliver the same level of service received in the private sector or better. Government agencies are facing with a cultural shift that shapes a new citizen engagement strategy involving technology, policy...