The Intersection of Culture and Technology: A Roadmap to Citizen-Centric Government With advancements in technology and service delivery, government agencies are faced with the challenge to keep pace with rising expectations from the public to deliver the same level of service received in the private sector or better. Government agencies are facing with a cultural shift that shapes a new citizen engagement strategy involving technology, policy...

About the NAGC Communications School The Communications School is the only event of its kind that provides invaluable networking opportunities and practical educational sessions to help government communicators increase their skills. The coveted NAGC Government Communicator of the Year Award is presented during the Communications School and honors an individual who has brought forth government's message with a high standard of professionalism...

Objectives »» Learn how to identify different types of crises and the specific challenges they present »» Understand how to develop and implement a crisis communications plan »» Know what it takes to be an effective spokesperson for your organization Description Institutional reputations take years to build – and can be undone in minutes if leaders are not prepared to manage crises. This workshop uses...

Objectives »» Identify legal issues associated with using social media to gather information »» Establish how an employer can effectively design and implement a written social media policy Description Social media is the source of all information. For a governmental employer it is a double-edged sword. On one side, it provides municipal employers with a wealth of information about prospective and current employees. On t...