Join Hootsuite and AWS live in Washington, D.C. for a in-person workshop for government communications professionals. From teens on TikTok to seniors scrolling Facebook, social media use in America is growing. People from all walks of life are increasingly dependent on social media as a basic utility for searching, engaging and learning. Meanwhile, a ton of differences exist in what social media platforms different generations use and what typ...

GAIN 2023: Grow, Accelerate, Innovate, Network THE PREMIER GOVERNMENT MARKETING CONFERENCE At the Ritz-Carlton, Tysons Corner, on October 17, 2023, 8:00 AM ET - 4:00 PM ET GAIN 2023 will be reinspired with relevant knowledge, dynamic speakers, and an innovative atmosphere Are you a government marketer looking for your tribe of fellow government marketing experts? GAIN 2023 is where you should be on October 17th! Now in its 7th year, Government...

Typical college and university students spend most of their free time with their head in a book, but those who aren’t studying hard are most likely to be found on social media. For educational institutions to operate at the highest level of communication and engagement this year, they need to get active on social media, too. Join Hootsuite for a complimentary webinar to learn ways you can kick-start your organization’s social medi...

Social media is the first place people turn when they have a question or want to discuss a crisis, controversy, or community event. So it only makes sense that community leaders are a part of the conversation. However, public agencies have a unique set of challenges when it comes to posting on social media. Concerns about data privacy, security, fake news, and misinformation prevent many agencies from using social media to its fullest. Join Ho...

DigiMarCon Great Lakes 2023 is your chance to ... Hear from some of the most audacious and thought-provoking speakers in the digital marketing, media and advertising industry. Gain insight into emerging strategies, the latest innovative technologies, and best practices to move your business to the next level. Network with thought leaders, reunite with your peers, and build your professional network. The 3rd annual DigiMarCon Great Lakes, the P...

Prepare for marketing’s new directive at the most important gathering for CMOs and marketing leaders. Marketing strategies are straining under the impact of unpredictable macro forces, the erosion of traditional sources of brand value and burdensome operational complexity. In a sign of increasing dysfunction, marketing organizations that take a collaborative approach to planning digital revenue growth are almost 20% less likely to exceed...

The 2023 Government Social Media Conference will be held in-person at an exciting venue in Reno-Tahoe, Nevada, with virtual tickets also available. GSMCON is the premier social media event for government agencies where participants learn practical skills for managing public sector social media and get unparalleled opportunities to network with agencies across the country! Major social networks, industry leaders & experts will share updates...

The National Crime Victims' Rights Week Candlelight Vigil is hosted by the Office for Victims of Crime (OVC), Office of Justice Programs, U.S. Department of Justice. This special event pays tribute to victims of crime and the many dedicated professionals and volunteers who advocate on their behalf. Presided over by OVC Director Kristina Rose, the attendees will hear from our guest speakers, the American Pops Orchestra, and singer/songwriter an...

Gartner annually designates a select number of brands as “Genius,” based on the Gartner Digital IQ Index research that benchmarks more than 1,000 brands across 15 industries. Three key differences set Genius Brands apart from their peers: 1. Greater agility in adjusting media and content strategies with evolving customer sentiment and behavior; 2. Higher prioritization of and transparency with first-party data acquisition; and 3. A...

App insights from our latest Businesses at Work report Our latest Businesses at Work report reveals that travel apps experienced chart-topping year-over-year growth in 2022. We unpack this trend and other highlights from our annual Businesses at Work report with experts from Navan (formerly TripActions) and Okta. Tune in on March 22 to learn how Navan met rising demand for travel, the apps and services most critical to their growth strategy, a...