Tag Archives: education

As Doors Open…Citizens Still Want to Meet Online

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As we emerge from the isolation of the pandemic and begin interacting in person again, it will be in a world that looks and feels a lot different. While we crave human interaction, that does not mean we want to go back to standing in lines at office buildings to complete certain tasks. Over the past year, people have gotten used to doing things virtually. Government agencies have made incredible progress moving traditionally manual, paper-intensive, in-person processes online, and there's no reason that should stop now that in-person is an option.

Additionally, the ability to get information online will continue to be an expectation of citizens. During the pandemic, local, state, and federal agencies quickly got data out to citizens regarding COVID cases, restrictions, and later vaccinations to help inform and shape behavior. In fact, Ohio had a jump on many states. They had launched Ohio Checkbook well before the pandemic to provide anyone a look at real-time state budgeting, financial and transactional data. Using that as a starting point, they quickly launched their COVID portal. Post-pandemic, all government agencies need to look at how the COVID data systems can be used to get other critical information and communication to the public about transportation, human services, workforce and more.

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Online Learning is Here to Stay

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Online learning is nothing new. Colleges and universities provide online programs that enable working adults to take classes. Professional development and classes for re-certifications are offered via online means. Homeschooled K-12 students utilize numerous online programs to obtain specialized instruction and build connections. What is new is the scope of online learning--the sheer number of people participating in online education is historic.

The Department of Defense (DoD) has been focused on increasing the scope and effectiveness of online learning for a number of years. In fact, Enterprise Digital Modernization Learning reform started in 2018 to improve how DoD purchases and maintains its digital learning software and services, while modernizing systems. The DoD has been working on a consolidated course catalog that makes it easier to search for available courses across the vast DoD enterprise.

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Facing the Cybersecurity Threat Head On

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In October, ghosts and goblins come to life as decorations on front lawns and as candy-seeking children knocking on our doors. But stepping away from the frivolity of Halloween, October has also become a time for us to reflect on the real threats we face year-round when it comes to our data, identity privacy and online security.

National Cybersecurity Awareness Month (NCSAM), spearheaded by the Department of Homeland Security (DHS), is a "collaborative effort between government and industry to raise awareness about the importance of cybersecurity and to ensure that all Americans have the resources they need to be safer and more secure online." This year's theme is Own IT. Secure IT. Protect IT. Programs around the country will address topics including citizen privacy, securing consumer devices, and eCommerce security.

More than IT professionals talking to one another, NCSAM aims to reach out to the public to emphasize personal accountability and educate people about the importance of taking proactive steps to enhance cybersecurity at home and in the workplace. The NCSAM website has some handy guides that can be shared to educate people on these actionable steps.

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Department Spotlight: Department of Education

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It's back to school time, so we thought it only fitting to take a look at the Department of Education (ED) to get a sense of what is on their "syllabus" for the next government fiscal year. The stated mission of the Department is to "promote student achievement and preparation for global competitiveness by fostering educational excellence and ensuring equal access." It is a fairly new cabinet-level agency established in 1980. In addition to providing federal support and coordination to the states, the agency is responsible for administering loans and grants for higher education.

A current focus for the Department is modernization. A recent GAO report looked at the ten most critical updates needed in government. ED had one system on the list that was relying on COBOL programming language, a language that is not used or taught anymore, and those who do know it are retiring from the workforce.

Beyond this obvious and critical modernization need, the Department is looking at many other modernization initiatives, including updating the federal student loan process to streamline and simplify applications. Similarly, ED is actively investigating ways that modernized loan systems can reduce and even stop fraud involved in loan applications.

For people working with the Department of Education, there are several conferences and events in the coming months that address the education sector directly as well as guide modernization more generally.

  • Public Sector Innovation Summit (October 2, 2019; Arlington, VA) - This event brings together IT leaders from government and industry to discuss best practices, opportunities, and key trends in the government technology space. Additional focus areas include efficiently moving to the cloud, transforming IT to modernize government, innovating in a risk-averse culture, and much more.
  • EDUCAUSE Annual Conference (October 14-17, 2019; Chicago, IL) - Focused on the higher ed IT market, professionals and technology providers from around the world will come together to share ideas, grow professionally, and discover solutions to today's challenges. Topics include managing and reducing information technology risk, navigating change, transforming the student experience, and creating a culture of data-informed decision-making.
  • P3 Higher Education Summit (October 24-25, 2019; San Diego, CA) -- Public-private partnerships (P3s) are delivering essential infrastructure on campuses across the country. University representatives and industry leaders will discuss the latest modes of campus infrastructure delivery. The agenda will focus on P3 education, financing, procurement, policy, and networking.
  • Blockchain Expo North America (November 13-14; Santa Clara, CA) - This event will include a series of expert keynotes, interactive panel discussions and solution-based case studies exploring the key industries that are set to be disrupted the most by this new technology, including financial services, government, and education.

Let us know what other events could benefit people working at the federal level of education. Share your thoughts in the comments.

Behind the Curtain: GAIN 2018 Conference

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GAIN - which stands for Grow, Accelerate, Innovate, Network - has become the annual home for government marketers to come together and share challenges, tactics, and successes. This event, now in its third year, filled a void in the event landscape for government marketers.

Government marketing is a unique field given the strict guidelines that surround government purchasing. What works in the commercial market does not always translate to government. And speaking of translate, the government's acronym alphabet soup feels like a whole different language.

We spoke with Founder Lou Anne Brossman to find out what attendees should expect at this year's event.

What makes GAIN different from other federal events?

First, there's our focus on the marketers. When we started this event I had people come up to me and exclaim, "I've found my people!" Marketers are so busy and focused on their day to day that once they were able to take a step back and talk with peers they realized there was a huge value in the camaraderie of this field.

It's been exciting to watch people make connections. Our attendees started referring to themselves as GAINers both at the show and throughout the year. It's really been great to see this community form.

I think another unique aspect is this idea of community. GAIN was borne out of Government Marketing University (or GMarkU), a professional learning platform that takes a collaborative, community-based approach toward knowledge sharing and skill development in the field of public sector marketing.

We have over 60 gurus from all corners of the U.S. public sector marketplace -- marketers, thought leaders, government (current and former), media and sales leaders -- contributing their time and knowledge via classes and events. Sharing is not confined to one day - it continues year round with GMarkU.

Finally, I think a unique aspect of our event is the interplay between government executives and private sector marketers. We have ambassadors, many current and former government officials, that act as mentors to marketers, providing insight into what is happening on the government side. Continue reading →