Key Trends for Selling to Government

Selling into the government means abiding by a number of strict procurement rules around RFP submission, security and clearance compliance, and even buying lunch for customers. Luckily, in addition to these rules, government contractors can hone in their B2G marketing with clear, publicly available guidance on exactly the solutions government needs.

Each administration brings with it a new set of priorities that inform budgets and investments. As we near the halfway point of the first term of the Biden administration, there are a number of key documents that will guide what technologies and solutions government customers will buy. Continue reading

Rebuilding Trust in Government Through Service

A survey released in April 2021 showed only 24 percent of the American public had trust in the Federal Government. This was up from 21 percent in 2020 but still near a historic low. Knowing this reality, the Biden Administration made improving customer service a cornerstone of the President's Management Agenda (PMA) Vision with a goal of "delivering excellent, equitable, and secure Federal services and customer experience." This was followed by the Executive Order, Transforming Federal Customer Experience and Service Delivery to Rebuild Trust in Government, directing government leaders to account for the experiences of the public in seeking government services.

This Executive Order includes 36 customer experience (CX) improvement commitments across 17 Federal agencies, all of which aim to improve people's lives and the delivery of Government services. Services supporting the following focus areas were called out for immediate attention and improvement: Continue reading

Delivering on the Promise of Government for the People

Each administration issues a President's Management Agenda (PMA) that lays out several key goals around transforming the way government does "business." In his PMA, President Biden challenges agencies to "prove that government can deliver results." The guidance goes further to define success as results that are equitable, effective, and accountable. The PMA has three key areas of focus that aim to advance efforts currently in place with additional counsel and resources.

Priority 1: Strengthening and Empowering the Federal Workforce

The once feared "retirement tsunami" in reality has been a slow, steady wave, but incredibly impactful, nonetheless. As long-tenured federal employees retire, they take with them a valuable trove of knowledge - of what has worked and not worked overtime as well as how to navigate the bureaucracy of government. It is important to take that information out of employees' heads and document it in systems so that future teams have access to the experience.

Beyond retaining their knowledge, the role these employees play also needs replacing. Recruiting, training, and retaining are key focus areas of the PMA. To fill senior roles, existing employees need training to advance into these more strategic positions. For more tactical work, agencies are challenged to find ways to automate some manual efforts.

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Looking Past the Cloud and Into Space

While the focus of government modernization has been transitioning government into the Cloud, NASA and Space Force have their sights set even further. Both organizations are focused on bringing "new knowledge and opportunities back to Earth."

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Show Me the Data!

Data is critical to that mission. Using data, NASA leaders have set a goal to accelerate the time it takes to release innovations to the market by 25%. This data use challenge is common across government, and becomes even more complex when you have to get data from where it is to where it's needed and that movement involves data coming from space.

Being a new agency, Space Force is able to implement many digital born systems, but working with legacy data and systems is a constant challenge that requires innovative thinking. Critical to this is understanding a technology's application to a specific mission and effectively communicating its impact to leaders to help reduce barriers to changing "how it's always been done."

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FedCyber Summit: Community engagement is needed now more than ever

Originally posted byon CTOvision

Cyber practitioners in the federal sector have always needed better ways to collaborate and coordinate and have always been on the lookout for new ways to address challenges. But this year it is especially important. Attacks are up, funds to modernize have been zeroed out, staff has been reduced and now on top of that the shutdown has made things even harder. Meanwhile critical information still needs protecting and adversaries remain as persistent as ever.

This means it is more important than ever to find new ideas to better defend our infrastructure.

We have crafted the agenda of the Third Annual FedCyber Summit (6 Nov 2013) to do just that.

For details and to sign up visit: http://events.fedcyber.com

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